Welcome to Azusagawa SA (Bound for Nagano)! This is the official website of Nagano Expressway Azusagawa SA, a service area where you can enjoy the panoramic view of the Northern Alps. Shopping page.

Our selection from the long-established famous Shinshu brands includes “桜井甘精堂 Sakurai-Kanseido”, “雷鳥の里田中屋 Raichou-no-sato-Tanakaya”, “栗田製菓所 Kurita-Seikajo” and “軽井沢沢屋 Karuizawa-Sawaya”. In the “WABI×SABI” select shop, you can find contemporary Japanese lacquer products infused with traditional craftsmanship and a touch of modern sensitivity.

WABI×SABI selection

A selection of Japanese theme products by WABI×SABI includes general goods and Shinshu Kiso’s traditional handicrafts since the Edo period: Japanese lacquer, chopsticks, bowl, lunch bow.

Japanese cedar “Koban” lunch box

Hasori-shape wood zoni bowl

Kiso coated chopsticks

Karuizawa-Sawaya Jam Products

An Additive-free, Japan made fruits in season jam. Azusagawa SA’s highly recommended jam. Over 15 different tastes of jam always available, including the popular strawberry and blue berry.
Price ¥594~

Azumino Yogurt Drink

Made by using the raw milk from local Shinshu Azumino farm, it is a stabilizer free natural yogurt drink with a rich and full-flavored smooth taste.
Price 150ml：¥194, 500ml：¥486, 900ml：¥778

Matsumoto Temari (Japanese handball)

A craftsmanship from the castle town of Matsumoto since the middle of the Edo period. Also known as the “handball of good fortune”, there was a custom for every daughter to marry to carry the handball as an symbol of happiness.
Because of its beautiful design, Matsumoto Temari has become a popular international souvenir.

Link to “Matsumoto Temari” direct store.